"LeBronsomnia": East Coast viewers are finding it hard to stay awake for the NBA's two most popular teams, the Lakers and Warriors

The Wall Street Journal

The Golden State Warriors and Los Angeles Lakers play 65 games this season that start at 10:30 p.m. ET or later. LeBron James' debut with the Lakers started at 10:48 p.m. ET last Thursday. "By the time the second half began, it was already Friday," writes Ben Cohen. "When the fourth quarter was finally over, most of the country was snoring ... It was 1:16 a.m. in New York, 7:16 a.m. in Barcelona and 1:16 p.m. in Beijing. It’s now less exhausting to watch the most exciting parts of the most exciting NBA games from Europe and Asia than a huge chunk of the United States."